A trademark associated with a particular product or company.
Brand-name
An arbitrarily adopted name that is given by a manufacturer or merchant to an article or service to distinguish it as produced or sold by that manufacturer or merchant and that may be used and protected as a trademark
1. Serre. Griffe d'aigle.
2. Cachet.
3. Signature. Apposer sa griffe.
1. Of or relating to a brand name
2. Having a well-known and usually highly regarded or marketable name